Gleam · Dental Practices

Gleam. Your Reputation
Grows While You Sleep.

Gleam drafts a reply to every Google review in your voice, based on what the patient actually said — no templates, no wrong names, no hallucinated context.
You approve in two taps. It posts — HIPAA-compliant, every time.

Book a Demo → Free Review Audit

or call (253) 340-8863 — Rune answers 24/7

68%
of consumers won't book a business
rated below 4 stars
BrightLocal 2026
19%
of consumers expect a
same-day review response
BrightLocal 2026
45%
of consumers now use AI tools
to find local businesses
BrightLocal 2026
The Problem

Your Reviews Are
Going Unanswered.

A patient left a 3-star review at 7pm on a Tuesday. You were finishing up with a patient. By the time you saw it, it was Wednesday morning. Two other patients had already read it — with no response.

97% of consumers read reviews before choosing a local business. 31% require at least a 4.5-star rating before they'll even consider booking. And 56% change their mind about a business based on how it responds — or doesn't respond — to a complaint.

You get a 3-star review at 7:14 PM. You're off the clock.

Without Gleam, it sits there — no response, no context, no recovery — for 12 hours or more.

Every prospect who reads it during that window sees a business that doesn't respond to complaints.

With Gleam, a draft reply is ready within minutes. You approve it in two taps. It posts before most of your competitors have even seen the notification.
Source: BrightLocal Local Consumer Review Survey, 2026
New Review — 6:48 PM
★★★☆☆
"Waited over an hour past my appointment time. No one even apologized. Won't be back."
Gleam Draft Ready — 6:54 PM
"Hi — I'm truly sorry about the wait and the lack of communication. That's not the experience we want any patient to have. Please reach out directly and I'd like to make this right."
Draft awaiting your approval · Tap to post
How Gleam Works

Three Steps.
Zero Guesswork.

Step 01
Review Appears

A new Google review posts on your business profile. Gleam sees it within minutes — 1-star or 5-star, every review gets the same attention.

Step 02
Gleam Reads & Drafts

Gleam reads the actual review — the specific words, the specific complaint or compliment — and drafts a reply in your voice. No templates. No wrong names. No hallucinated context.

Step 03
You Approve in 2 Taps

You get a notification. You review the draft. Tap approve — or edit and approve. Nothing posts without your sign-off. Gleam never acts without you.

HIPAA-compliant for dental practices: Gleam runs on a HIPAA-compliant infrastructure and a Business Associate Agreement (BAA) is included with every dental plan — at no extra cost. Gleam never references protected health information in a public review response. It responds only to what the patient chose to post publicly.

Why It Matters

AI That Reads
The Actual Review.

Most AI review tools use templates. They insert a name field, fire a generic "thanks for the feedback" reply, and call it done. The problem: they thank "Sarah" when the review was from "Mike." They respond warmly to a complaint about a broken appointment. They make things worse.

Gleam reads the review before it writes a word. Every response is specific to what that person actually said. That's the difference between AI that helps your reputation and AI that damages it.

Template AI
"Thanks Sarah for the great feedback! We love hearing from our patients. See you next time!"

(The review was from Mike. It was a complaint about a 90-minute wait.)
Gleam
"Hi Mike — a 90-minute wait is not acceptable and I completely understand the frustration. We had an unexpected situation that day and should have communicated it better. I'd like to make this right — please reach out directly."
Template AI
"We appreciate your kind words and hope to see you again soon!"

(The review was 2 stars and mentioned staff being rude.)
Gleam
"I'm sorry to hear your experience with our team didn't reflect our standards. That's not how we want any patient to feel and I take it seriously. I'd welcome the chance to speak directly."
Bonus Feature

GBP Post
Automation.

Gleam also writes and publishes posts to your Google Business Profile on a schedule you control. Most service businesses post zero times per month. Google rewards active profiles with higher local rankings. Gleam makes sure you're always active — without you ever thinking about it.

  • Weekly GBP posts written in your voice and published automatically
  • New patient welcomes, hygiene reminders, whitening specials, and dental care tips — content that signals relevance to Google
  • Consistent posting keeps your practice ranking above inactive competitors in local search
  • You can review and edit before each post goes live, or let Gleam run on autopilot
  • No stock content. Everything is specific to your practice and your patients.
Google Business Profile · Upcoming Posts
Welcome to our newest patients this month Posted
5 signs you're overdue for a cleaning Posted
Teeth whitening — what to expect Scheduled Mon
We're accepting new patients — book online Scheduled Fri
PMS Integration — Coming Soon

Gleam + Your
Practice Software.

Gleam is building direct integration with the practice management systems your dental team already uses — so review context is richer, responses are smarter, and your front desk spends even less time thinking about reputation management.

Dentrix Eaglesoft Open Dental

Powered by Sikka ONE API · 400+ practice management systems · Integration launching soon — not yet live

The Research

Why This Matters
For Your Practice.

97%
of consumers read online reviews before choosing a local business. Your reputation is your marketing.
BrightLocal Local Consumer Review Survey, 2026
68%
of consumers won't use a local business rated below 4 stars. 31% require 4.5 stars or higher before booking.
BrightLocal Local Consumer Review Survey, 2026
56%
of consumers change their opinion of a business based on how it responds to reviews — positive or negative.
BrightLocal Local Consumer Review Survey, 2026
more likely to book a provider who has 50+ reviews versus one with fewer. Volume and recency both matter.
BrightLocal Local Consumer Review Survey, 2026
Ready to Start

YOUR REPUTATION
SHOULDN'T WAIT.

Book a 20-minute demo and we'll show you exactly what Gleam would do for your specific practice — and how quickly you'd see results. Or skip the demo and start with a free Google review audit.

or call (253) 340-8863 — Rune answers 24/7

⭐ Free Google Review Audit — No Demo Required

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No long-term contracts · Cancel anytime · HIPAA-compliant stack · BAA included

DENTAL PRACTICE QUESTIONS

How does Gleam respond to dental practice reviews without sounding robotic?
Gleam reads the actual text of each review before drafting a response. For dental practices, it references specific things the patient mentioned — the wait time, the procedure they were there for, the staff member they complimented or complained about — which makes the reply sound like it came from someone who actually read the review. No templates. No fill-in-the-blank. Just a response written for that specific patient's experience.
Is Gleam HIPAA-compliant for dental practices?
Yes. Gleam runs on a HIPAA-compliant infrastructure and a Business Associate Agreement (BAA) is included for all dental clients at no extra cost. Gleam is designed to never reference protected health information in a public review response — it responds only to what the patient publicly posted. Your patients' clinical data is never touched.
Does Gleam integrate with Dentrix, Eaglesoft, or Open Dental?
PMS integration with Dentrix, Eaglesoft, and Open Dental is currently in development via the Sikka ONE API. This integration is not yet live — but when it launches, Gleam will be able to cross-reference appointment context when drafting review responses. Join the early access list to be notified at launch.
How quickly does Gleam respond to reviews from dental patients?
Gleam drafts a reply within minutes of a new review appearing and notifies you for approval. According to BrightLocal's 2026 Local Consumer Review Survey, 19% of consumers expect a same-day response and 81% expect one within a week. Gleam consistently beats both benchmarks — assuming you approve the draft when you see the notification.
What is GBP post automation and why does it matter for dental practices?
Google Business Profile posts are short updates — new patient welcomes, hygiene tips, whitening offers, seasonal reminders — that appear on your Google listing. Most dental practices post zero times per month because it takes time to write something. Google rewards active profiles with higher local search rankings, which means more new patient discovery. Gleam writes and schedules these posts automatically so your practice stays visible without anyone on your team thinking about it.